High-Tech, Web 2.0 / LBS International Marketing, Strategic Planning, Business Development
Miami/Fort Lauderdale Area
High-Tech, Web 2.0 / LBS International Marketing, Strategic Planning, Business Development
Miami/Fort Lauderdale Area
Top-performing senior international management executive with extensive experience in establishing, developing and directing the concept-to-delivery life cycle of technology solutions and driving revenue generating market penetration in the high-tech industry. Key strengths in areas of intangible product and service lines, creating and marketing innovative products and opportunities, negotiating and closing high-value opportunities, corporate strategy development/management , customer relationships, and recruiting, training, motivating and managing company’s workforce. Strong multicultural and multi-technology environment experience. Trilingual: English, Spanish, Hebrew. MBA, and BS Mechanical Technology and Education.
Transform corporate goals into profits by cross function teaming to develop short and long term strategies by constructing innovative sales and marketing programs and by managing dynamic, solution based teams.
International Marketing & Sales Management
New product Creation, Branding, & Management including LBS & WEB2.0
Contract Negotiating & Closing
Business Development & Management
Distribution Channels Development
Customer Relationship Management
Workforce Motivation & Training
(Telecommunications industry)
May 2007 — Present (1 year 7 months)
* Transformed a general start-up concept into a competitive company; with a clear vision, comprehensive business plan & tangible projects.
* Developed and secured multimillion dollar project proposals shaping the company image into concrete business opportunities from idea generation, to product definition, business case presentation, patent application, contract closing &implementation
* Created innovative Location Based Services (LBS) products including the concept of LBHL
* Set-up the international strategy and translated the plan into a distinctive brand identity supported by visuals, collaterals, messages, and web-site that enhanced the opening of new markets and the design and implementation of a franchise modus-operandi generating multi-million dollars of current and future revenues
* Conceived and executed novel LBS solutions for the corporate, government and personal market including WEB 2.0 Social Networking applications resulting in a strategic positioning in the market
(Public Company; 501-1000 employees; TTIL; Telecommunications industry)
April 1999 — February 2007 (7 years 11 months)
Develop distribution channels. Identify, strategize and pursue new business opportunities in Latin America for the Telecommunication industry (OSS BSS - wireline wireless and Data/VoIP networks). Develop business relationships with new, existing customers and strategic partners. Manage sales cycle throughout territory, including project follow-up and revenue collection. Build new sales collateral for business presentations and for strategic partners’ use.
• Successfully closed one of largest business opportunities in TTI and in Latin America territory,
• Established new markets (countries), from market study and customer identification, to sales process, deal-closing, contract review and customer follow-up.
• Opened and developed Mexico market, one of company’s key markets in Latin America, with multi-million revenues and positive expectancy of additional income.
(Public Company; 201-500 employees; CAMT; Semiconductors industry)
1997 — 1999 (2 years)
• Improved sales organization in provision of toolboxes, methods and processes.
• Prepared marketing strategy for company and its sales collateral.
• Designed and supervised marketing-communication activities. Developed and improved marketing tools that generated brand and product awareness.
• Developed new branding concept for company and applied new communications material such as brochures, Web-site, advertising, etc., which gave company new and fresh look in pre-IPO period.
(Public Company; 51-200 employees; CIMT; Computer Software industry)
1996 — 1997 (1 year)
International company that designs, develops, manufactures, markets and supports modular computer-automated design/computer-automated manufacturing (CAD/CAM) software products for small- to medium-sized companies and manufacturing divisions of large corporations, and interface with other CAD/CAM systems. Subsidiaries and distributor networks in 35 countries. Revenues $21 million
(Privately Held; 11-50 employees; Computer Software industry)
1990 — 1996 (6 years)
Company developed, customized, integrated and marketed solutions based on AutoCAD, and was an Authorized Dealer and Registered Developer for Autodesk Inc. developers of AutoCAD.
• Published first computerized CAD Catalog – a revolutionary and unknown concept that integrated technical and marketing material in pre-Internet era.
• Became one of largest dealers of AutoCAD in Israel, with continuous record growth in sales.
• Planned and executed sales-training activities. Built customer database and customers’ club, ran professional BBS, published newsletter and developed direct mail and telemarketing strategies.
• Developed one of first Architectural CAD applications in Israel, based on developed drafting routines integrated with work methodology changing way architects used computers in early 1990’s.
MBA, Marketing, International Business, 1997 — 1999
MBA, Marketing, International Business, 1997 — 1999
TISoM
community services, professional networking, international travel, gourmet cooking, digital photography, computer graphics, high-tech, Tai-chi, Art, fine wine
Marketing Executive Network Group (MENG)
Board Member Director at Soref Jewish Community Center JCC - Non for profit association.
Board Member at Hebraica Broward - Jewish Latin Asocciation in South Florida
Member of conexion23.com Telecommunications networking group for Latin America and the Caribbean (CALA)
Member of conexion23.com High-Tech networking group for Latin America and the Caribbean (CALA)